SCENARIO PLANNING ANALYSIS OF GROCERY RETAIL INDUSTRY IN MSMES CASE STUDY: SEJAHTERA STORE

Trade sector is the largest contributor to the world's GDP over the last 10 years. Although the role of this sector is not that big in Indonesia, its contribution, especially in the retail industry, still has a big influence on the national economy and is expected to continue to grow along with...

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Bibliographic Details
Main Author: Ekalylya, Sylvia
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/55751
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Institution: Institut Teknologi Bandung
Language: Indonesia