GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM
Startup has been a business phenomenon that has gotten special attention in the public eyes. However, lack of knowledge represents one of the main reasons why many startups fail. For that reason, Kewirus, an educational technology-based startup that helps in developing entrepreneurship, provides a...
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id-itb.:562402021-06-21T16:26:28ZGAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM Fedora, Salma Indonesia Final Project gamification, kewirus launchpad, motivation, learnability INSTITUT TEKNOLOGI BANDUNG https://digilib.itb.ac.id/gdl/view/56240 Startup has been a business phenomenon that has gotten special attention in the public eyes. However, lack of knowledge represents one of the main reasons why many startups fail. For that reason, Kewirus, an educational technology-based startup that helps in developing entrepreneurship, provides a platform called Kewirus Launchpad to support its users to learn about startups via online courses. Yet, some users find the given material hard to understand and boring, which reduces interest and motivation to continue studying. Apart from that, users find that Kewirus Launchpad is confusing to use. To improve interest and engagement, gamification is applied. Using user-centered-design (UCD) methodology, the gamification in the forms of Tutorial, Reward, Narrative, Quest, along with Leaderboard & Badge on Launchpad indicates that can improve learnability, motivation, and users’ comfort in using Launchpad text |
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Institut Teknologi Bandung |
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Indonesia Indonesia |
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Indonesia |
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Startup has been a business phenomenon that has gotten special attention in the public eyes.
However, lack of knowledge represents one of the main reasons why many startups fail. For that reason,
Kewirus, an educational technology-based startup that helps in developing entrepreneurship, provides a
platform called Kewirus Launchpad to support its users to learn about startups via online courses. Yet,
some users find the given material hard to understand and boring, which reduces interest and motivation
to continue studying. Apart from that, users find that Kewirus Launchpad is confusing to use. To
improve interest and engagement, gamification is applied. Using user-centered-design (UCD)
methodology, the gamification in the forms of Tutorial, Reward, Narrative, Quest, along with
Leaderboard & Badge on Launchpad indicates that can improve learnability, motivation, and users’
comfort in using Launchpad |
format |
Final Project |
author |
Fedora, Salma |
spellingShingle |
Fedora, Salma GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
author_facet |
Fedora, Salma |
author_sort |
Fedora, Salma |
title |
GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
title_short |
GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
title_full |
GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
title_fullStr |
GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
title_full_unstemmed |
GAMIFICATION SYSTEM DESIGN AND IMPLEMENTATION ON THE KEWIRUS LAUNCHPAD STARTUP EDUCATIONAL PLATFORM |
title_sort |
gamification system design and implementation on the kewirus launchpad startup educational platform |
url |
https://digilib.itb.ac.id/gdl/view/56240 |
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1822930139008204800 |