VALUE CREATION STRATEGY FOR TELECOM OPERATOR IN THE DIGITAL ECOSYSTEM AS RESPONSE TO PANDEMIC COVID-19 (CASE STUDY: SMARTFREN)
A new stage of the competition for telecom operators in Indonesia in acquiring new customers has been encountered. From offering the basic core offer, a data quota, to growing core services within the digital ecosystem. The exploration of the digital ecosystem is now inevitable as the pandemic has f...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/57660 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |