IDENTIFICATION OF FACTORS ESTABLISHING CONSUMER BEHAVIOR OF FASHION DEPARTMENT STORE DURING THE NEW NORMAL OF COVID-19 IN INDONESIA

The covid-19 left a vast impact on every aspect of life. In Indonesia, the government issued a social restriction to constrict the spread of coronavirus outbreaks. One of the policies was to limit the operation of marketplaces such as fashion department stores. There have been changes in consumer...

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Bibliographic Details
Main Author: Apriliani Rahayu, Anita
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/58065
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Institution: Institut Teknologi Bandung
Language: Indonesia