MARKET STUDY FOR IMPROVING MARKET STRATEGY (CASE STUDY: RA PLANNER BOOKSTORE)

RA Planner Bookstore is a company that introduces new nuances to the process of maintaining a daily journal, with features such as an appealing design, ease of use, and, of course, a unique design each year. In the journal/planner product, RA Planner always tries to bring innovation with a new de...

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Bibliographic Details
Main Author: Alma Utami, Aulia
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/59579
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Institution: Institut Teknologi Bandung
Language: Indonesia