SEGMENTATION, TARGETING, AND POSITIONING TOGAPURI HERB AGROTURISM USING THE STV-TRIANGLE MODEL

Abstract : <br /> <br /> <br /> <br /> <br /> Togapuri agro tourism is an agro tourism which focuses on herb. It had passed the emergent phase as the starting phase and going trough the rational phase. In the rational phase, a business has to develop a manageable s...

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Bibliographic Details
Main Author: Rachmawati (NIM 291 05 116), Elita
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/6046
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Institution: Institut Teknologi Bandung
Language: Indonesia