SOCIAL CAMPAIGN TO HELP INCREASING WARUNG OWNERS' MOTIVATION ON DOING BUSINESS INNOVATION TO RAISE TRADITIONAL STALLS' COMPETITIVENESS

Warung (traditional stalls) are small (micro) retail businesses that sell people's daily needs. This business model can be found in all corners of Indonesia, whether in big or small cities, suburban or rural areas. Traditional stalls are often also called "warung tetangga" (neighbo...

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Bibliographic Details
Main Author: Hikmah Nur Karimah, Rahmi
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/65005
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Institution: Institut Teknologi Bandung
Language: Indonesia