SOCIAL CAMPAIGN TO HELP INCREASING WARUNG OWNERS' MOTIVATION ON DOING BUSINESS INNOVATION TO RAISE TRADITIONAL STALLS' COMPETITIVENESS
Warung (traditional stalls) are small (micro) retail businesses that sell people's daily needs. This business model can be found in all corners of Indonesia, whether in big or small cities, suburban or rural areas. Traditional stalls are often also called "warung tetangga" (neighbo...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/65005 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |