PROPOSED IMPROVEMENT OF KNOWLEDGE MANAGEMENT IN AN INDONESIAN STATE-OWNED BANK BECAUSE OF THE COVID-19 PANDEMIC
Knowledge Management (KM) is critical to an organization because knowledge has evolved into a key driver of competitive advantage in the twenty-first century. Knowledge Management (KM) is crucial in all industries, including the banking industry. PT. Bank Bunga Tbk (not its real name) is one of Ind...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/65399 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
| Summary: | Knowledge Management (KM) is critical to an organization because knowledge has evolved into a key driver of competitive advantage in the twenty-first century. Knowledge Management (KM) is crucial in all
industries, including the banking industry. PT. Bank Bunga Tbk (not its real name) is one of Indonesia's largest state-owned banks. The implementation of KM in Bank Bunga is still challenging, particularly
during the COVID-19 pandemic, when the majority of employees are Working from Home (WFH). The goal of this final project is to investigate Bank Bunga's current situation in terms of people, processes, and technology, as well as its challenges in implementing knowledge management in the company because of the COVID-19 pandemic. The methodology utilized in this research is qualitative, with primary and secondary data being used. The primary data was gathered through an in-depth structured interview with several Bunga Corporate University managers and an interview with several employees. Secondary data was collected from books, the internet, internal data, and previous research. The People, Process, and
Technology Framework, KM Strategy (Codification and Personalization), and SECI Model were used in this study to propose solutions to the company, and Fishbone Analysis was used to determine the root cause. The application of knowledge management in Bank Bunga during the pandemic was discovered to be inefficient. The recommendations for Bank Bunga are to refine the new knowledge management Standard Operating Procedure (SOP) for the COVID-19 pandemic, maximize the use of knowledge platforms within the company, hire the appropriate candidate as the Manager of Knowledge Management, and conduct several KM Programs and Activities to overcome KM issues. |
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