PROPOSED MARKETING STRATEGY FOR SUDIRMAN CENTRAL BUSINESS DISTRICT (SCB

The use of technology and the amount of interaction in social media has led a new form of competition between companies and its competitor. This situation is amplified with Covid-19 pandemic that change not only lifestyle, but particularly the way corporations operate its businesses. Consumer int...

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Bibliographic Details
Main Author: Talitha Bashsha, Jyestha
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/65678
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Institution: Institut Teknologi Bandung
Language: Indonesia