THE IMPACT OF VIDEO CONTENT #LIFEATSHOPEE TOWARDS INTENTION TO APPLY ON SBM ITB FINAL YEAR STUDENT

The rapid growth and development of the e-commerce industry in Indonesia makes e-commerce need to maintain and continue to improve the quality of its services by having qualified human resources to have a high chance of outperforming their competitors. Unfortunately, the limited human resources in t...

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Bibliographic Details
Main Author: Azzahra, Nissa
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/67048
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Institution: Institut Teknologi Bandung
Language: Indonesia