USULAN STRATEGI PERTUMBUHAN PROFITABILITAS PERUSAHAAN PT UMARA NIKMAT BOGA BERDASARKAN ANALISIS LAPORAN KEUANGAN
Since PT Umara Nikmat Boga decided to expand its product portfolio in 2018, the company has experienced notable growth, both in terms of revenue and in the ability to convert revenue into profit. However, since the Covid-19 pandemic struck Indonesia in 2020, the company has since experienced a ne...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/67177 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
Summary: | Since PT Umara Nikmat Boga decided to expand its product portfolio in 2018, the company
has experienced notable growth, both in terms of revenue and in the ability to convert
revenue into profit. However, since the Covid-19 pandemic struck Indonesia in 2020, the
company has since experienced a net loss of 48 billion and 49 billion rupiah in the past two
years respectively. Through an interview with the company’s management, the hypothesis
seems to be that the main cause behind the net loss is the lack of revenue due to the
pandemic. To validate this hypothesis and deliver strategic recommendations on how the
company can increase net profit, this research will analyze PT Umara Nikmat Boga’s
financial statements from 2018 up to 2021. Through various methods of financial statement
analysis, this research identified four problems: (1) a cost structure that had extremely high
proportions of general and administrative expenses, (2) a high-risk proportion of debt in their
liabilities, (3) a suboptimal ability to convert assets and equity, and (4) low operational
efficiency and effectivity, especially regarding account receivable and inventory
management. After validating and prioritizing the identified problems, it was understood that
PT Umara Nikmat Boga’s highest priorities were to address the issues related to the cost
structure, the extensive duration of the average collection period for account receivables, and
the low inventory turnover. After further analysis of the root of the problems, this research
recommends PT Umara Nikmat Boga to: (1) conduct additional analyses in the form of a job
task analysis and throughput analysis to act as a base behind any further efforts to cut costs
within the organizational structure, (2) implement various improvements towards the account
receivable management system, specifically in the antecedent phase, management phase, and
through supporting factors, and (3) conduct a pilot to test various statistical forecasting
methods in order to increase the forecast accuracy. Furthermore, the identification and
acquisition method of the critical resources needed to implement each solution is discussed in
this research. Research implications are discussed.
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