BUSINESS PLAN OF PRODUCT DISTRIBUTING IN BANDUNG

ABSTRACT: <br /> <br /> <br /> <br /> <br /> The great majorities in West Java need goods and services in large amount. Without effective distribution channel, its hard for them to get what they want and need to be consumed. The main duty of distribution channel is...

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Bibliographic Details
Main Author: Panji Satriadi (NIM 29105105), R.
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/6721
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Institution: Institut Teknologi Bandung
Language: Indonesia
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Summary:ABSTRACT: <br /> <br /> <br /> <br /> <br /> The great majorities in West Java need goods and services in large amount. Without effective distribution channel, its hard for them to get what they want and need to be consumed. The main duty of distribution channel is to transfer product from producers to consumers. <br /> <br /> <br /> <br /> <br /> The largest market in Java Island is the reason why Jamparing Kiat Abadi established. Jamparing Kiat Abadi is a company that has focused on distributing product either in general or modern trade. Combination between quality and low price product are the strength of Jamparing Kiat Abadi it selves. Jamparing Kiat Abadis performances always been monitored by the principle. To compete with other competitor, Jamparing Kiat Abadi chooses broad market with lower cost strategy.