FAMILY BUSINESS CONTINUITY: THE CASE OF WAHANA GUMILANG GROUP

• Main Author: Angga Rizky Pratama, Gt
• Format: Theses
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/68211
• Institution: Institut Teknologi Bandung

Family-owned businesses are the backbone of the economy. They contribute to the economy in many ways, such as by providing jobs for family members and other locals, investing in the community, and contributing to economic growth. However, family-owned businesses confront their own set of challenges. One of them is the issue of continuity, which arises particularly after the first and second generations. The subject of this research, Wahana Gumilang Group, is enganged in medical equipment distribution. Using Adizes' Theory, the authors will attempt to identify the Company's position as a small medium enterprise family-owned business in Indonesia's medical industry from the perspective of the company life cycle and provide recommendations to prepare the Company to progress to the next level of cycle while ensuring continuity of the business. The qualitative method was chosen for this research through observation and interview because a full explanation and information on the present state of the Company's internal management were required to comprehend the Company's position in the Organization's life cycle. After understanding the position of the company's lifecycle, the author tries to provide input related to business strategies that can be implemented by the company with the existing conditions by using IE Matrix. The author discovers, through observation and interviews, that the company lacks a defined structure, job descriptions, and decision-making authority, as well as an insufficient cost management, and weak leadership. All of them are similar with Adizes' typical issues throughout the Go-Go period. To proceed to the following phase, Adolescence, the author delves further into the challenges that the Company experienced and proposes many solutions to fix the problems, bringing the Company ahead to the next phase.