THE DIGITALIZATION OF DISTRIBUTOR MANAGEMENT SYSTEM AT PERTAMINA LUBRICANTS: ISSUES AND SOLUTIONS ON THE IMPLEMENTATION STAGE
Pertamina Lubricants has stated digital transformation as one of its breakthrough projects to accelerate digitalization as one of its strategic initiatives. This strategic initiative has objectives to enhance channel management and the capability of distributors as strategic business partners to ach...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/68562 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |