EVALUATION OF NEW HABIT POLICY PERFORMANCE TO FUNCTIONAL ACTIVITIES, PERCEPTION OF COMFORT, AND VISITORS' HAPPINESS INDEX OF BANDUNG CITY THEMATIC PARK VISITORS IN PANDEMIC ERA USING TWITTER DATA

• Main Author: Hafizhul Haq, Mochamad
• Format: Final Project
• Language: Indonesia
• Subjects: Perencanaan wilayah
• Online Access: https://digilib.itb.ac.id/gdl/view/70346
• Institution: Institut Teknologi Bandung

In the middle of the Covid-19 pandemic, people are limited in their mobility and activities in thematic parks with the existence of several policies to adapt to new habits, resulting in changes to the level of people's happiness. This study aims to monitor how the performance of policies on adapting new habits to functional activities, perceived comfort, and the index of visitor happiness in thematic parks and determine which policies are best in creating parks that are safe, comfortable, productive, and sustainable. The analysis was carried out using wordcloud and sentiment analysis, with the data collected in the form of qualitative data using the web data scraping method from social media Twitter. From the results of the analysis it was found that the PPKM policy created more activities in the park so that it formed a high productivity value and a higher happiness index than the implementation of other policies. However, closure policies and red zones shape perceptions of user safety and comfort that are better than other policies, as well as increase sentiment values which can make parks sustainable. Meanwhile, the policy of limiting user activities with strict licensing forms a small sentiment value and fewer activities from all analyses. Therefore, it is hoped that the city government in the future will review thematic parks by optimizing communicative value, as well as considering factors that can affect the value of people's happiness, such as by reducing the tight restrictions on community activities. In addition, there needs to be collaboration between the city government, academia, the public, the private sector, and the media in developing activities in thematic parks so that they are more productive and sustainable.