THE UTILIZATION OF ONLINE REVIEWS FOR HOTEL CONSUMER KANO MODEL(CASE: THREE-STAR HOTELS IN BANDUNG)
One of the most important key success factors for a business is undoubtedly their customer’s satisfaction. The customer satisfaction can be modelled by the Kano model to evaluate the business’ performance in the eyes of their customers. However, the conventional Kano modelling method receives inp...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/70461 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |