NEW BUSINESS STRATEGY FOR PT KALBE FARMA TBK TO BECOME THE MARKET LEADER IN THE PSYCHIATRY SECTOR IN INDONESIA

The prevalence of people with mental disorders in Indonesia continues to increase and its growth has been accelerated by the COVID-19 pandemic. In addition, public awareness of mental health has increased considerably due to this issue being widely discussed on social media. Applications to support...

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Bibliographic Details
Main Author: Erwin
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/70670
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Institution: Institut Teknologi Bandung
Language: Indonesia