STUDY OF THE APPLICATION OF THE CONCEPT OF SUSTAINABLE TOURISM IN ORGANIZING A TOURISM VILLAGE, IN THE ALAMENDAH TOURISM VILLAGE, BANDUNG REGENCY

• Main Author: Maulina Putri, Salsabilla
• Format: Final Project
• Language: Indonesia
• Subjects: Perencanaan wilayah
• Online Access: https://digilib.itb.ac.id/gdl/view/71945
• Institution: Institut Teknologi Bandung

Since the 1980s until now, there has been a shift in the tourism paradigm towards a more sustainable direction, thus shifting interest in travel from mass tourism to alternative tourism, including rural tourism. One form of developing rural tourism is through organizing tourist villages. Conceptuall y, the implementation of a tourism village should contain sustainable principles, namely a balance between socio - economic, cultural and environmental development. It is known that Alamendah Tourism Village is the best tourist village in Bandung Regency. Th erefore, this research was conducted with the aim of examining the application of the concept of a sustainable tourism village to the implementation of the Alamendah Tourism Village. The research method used is a mixture of qualitative and quantitative met hods. A literature study was carried out to identify the ideal criteria and indicators for organizing a sustainable tourism village. Each indicator will have a score with a range of 1 – 4, then proceed with defining the requirements for the lowest score to the highest score per indicator. The existing conditions in the Alamendah Tourism Village were analyzed descriptively qualitatively, and followed by a scoring analysis to produce a classification for implementing a sustainable tourism village. The results of this study indicate that the Alamendah Tourism Village has organized a tourism village in a 'sufficiently sustainable' manner, in terms of four aspects of sustainable tourist destinations namely environment, culture, socio -economic, and management. Socio-economic aspects have the highest average score, followed by cultural aspects and management aspects. While the environmental aspect has the lowest average score, especially in the indicators that discuss waste management and the management of tourist actions. This indicates that there are still a number of matters related to the implementation of environmental aspects that are not in accordance with sustainable principles.