FACTORS INFLUENCE THE INTENTION TO VISIT A DESTINATION IN A MOVIE: A CASE OF YOGYAKARTA CITY IN ‘ADA APA DENGAN CINTA 2’ MOVIE

Travel and tourism industry are become one of the largest and fastest-growing industries in most countries. Since tourists have been the potential consumers of a destination, marketers should concern more on tourists’ perspective and understand their travel’s desire to conduct an effective communica...

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Bibliographic Details
Main Author: Eryanti Azizah, Desty
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/72319
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Institution: Institut Teknologi Bandung
Language: Indonesia