BRAND AUDIT TOWARD JAPAN RELATED CONTENT MEDIA FOR INDONESIA AUDIENCE: CASE STUDY OF NOREN JAPAN, OSAKA JAPAN
As more people in Indonesia are being interested and attracted to the trend of culture from Japan, new media that offer Japanese culture related content started to emerge. Established in April 2016, Noren Japan came with the value of its brand with the content that brought by "Insider" per...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/72332 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |