THE SUCCESS OF MANCHESTER UNITEDâS HIGH ENGAGEMENT IN USING OF SOCIAL MEDIA
Engagement becomes one of the important things which has to be paid attention by a brand. Engagement is formed because there is a relationship between brand and its customers through a two-way communication process. This communication can be carried out by using social media especially Instagram. In...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72347 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |