FACTORS INFLUENCING USERS’ INTENTION TO PLAY IN INNOVATIVE MOBILE GAMING USAGE CASE STUDY OF VALVE IN INDONESIA

Introduction – The games industry changed in the last decade from a market dominated by consoles and online gaming publishers, to the new and increasing shifts in the mobile gaming sector. Based on the research report by various research firms, the mobile gaming industry made $29 billion in 2015 and...

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Bibliographic Details
Main Author: Aditya Laksmana, Jason
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/72363
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Institution: Institut Teknologi Bandung
Language: Indonesia