MEASURING VARIABLES AFFECTING CUSTOMER DECISION TO ATTEND LIVE MUSIC PERFORMANCE IN INDONESIA
The advent of music digitization has brought the music industry to face the new big challenge. The existence of digital music and peer to peer sharing in the Internet has led to the piracy. The ease of accessing and downloading digital music and other form of music creation has made its creation bec...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72397 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |