THE EFFECTS OF CULTURE IN FINANCIAL DECISION: EMPIRICAL EVIDENCE OF BEHAVIORAL BIASED IN INDONESIA

Behavioral finance studies the influences of cognitive and emotional factors in the process of making investing decisions. Contrary to behavioral finance, traditional finance claims that investors are similar, rational, and unaffected in making a decision which maximizes the expected utility. Howeve...

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Bibliographic Details
Main Author: Oktavihana Sinaga, Monika
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/72443
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Institution: Institut Teknologi Bandung
Language: Indonesia