THE ROLE OF INSTAGRAM POST TYPE TOWARDS AUDIENCE ENGAGEMENTS

The significance improvement in online social media has started a new trend in the way of people communicating. This trend then followed by the businesses by using social media for increasing their brand exposure and triggers a co-creation brand value with the fellow Instagram Users. According to th...

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Bibliographic Details
Main Author: Setya Prakoso, Abdi
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/72456
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Institution: Institut Teknologi Bandung
Language: Indonesia
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