RELATIONSHIP BETWEEN ARTIFICIAL INTELLIGENCE TECHNOLOGY, KNOWLEDGE SHARING, AND DIGITAL LEADERSHIP STYLES TOWARDS GENERATION Z INDIVIDUAL INNOVATIVENESS DURING THE INTERNSHIP PERIOD (MBKM INTERNSHIP PROGRAM)
The 21st century's technological advancements have resulted in a new economic and social setting, requiring innovation for survival in a fast-paced environment, encouraging individuals and businesses to thrive in an unpredictable period. Individuals must become change agents to drive innovation...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/73604 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
Summary: | The 21st century's technological advancements have resulted in a new economic and social setting, requiring innovation for survival in a fast-paced environment, encouraging individuals and businesses to thrive in an unpredictable period. Individuals must become change agents to drive innovation. As a result, a more in-depth study of the present generation poised to enter the labour market is required. Thus, this research aims to investigate the factors that significantly affect each individual employee's Innovativeness in Indonesia's generation Z (Specifically, individuals who participate in the government's internship program, the MBKM Program), which will soon dominate the labor market. A total of 150 respondents were generated who met the predetermined criteria. The data obtained were processed using Multiple Linear Regression to examine the relationship between 3 independent variables and 1 dependent variable. As a result of this research, Knowledge Sharing that occurs in the work environment, Digital Leadership Style, and the presence of AI technology has a positive and significant relationship with Individual Innovativeness. |
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