ADAPTATION OF STATIC TO DYNAMIC VISUAL NARRATIVE MODEL TO IMPROVE THE READABILITY OF THE KARMAWIBHANGGA BOROBUDUR RELIEF

• Main Author: Hertiasa, Hendy
• Format: Dissertations
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/74974
• Institution: Institut Teknologi Bandung

The world heritage site of the Borobudur temple in Magelang, Central Java - Indonesia is a building composed of visual representations of statues, stupas and reliefs. 1460 narrative reliefs are works of art as symbols of Buddhist discourse, consisting of Karmawibhangga, Jataka, Lalitawistara, Awadana, Gandawyuha reliefs. The 160 Karmawibhangga reliefs on the base layer are a series of short, full-circle visual stories hidden at the foot of the temple. By conducting trials on 120 visitors to read Kassian Cephas' photo documentation, where most of the visitors did not understand the story of Karmawibhangga's visual reliefs. Efforts to recontextualize past works in the form of story-telling reliefs have received less attention, especially researchers in art and design. Therefore this study focuses on research in the framework of the process of designing adaptations of visual relief narratives. The double diamond design process model approach is used with four process phases, namely: Discover, Define, Develop, Deliver which is divided into two continuous stages. The first stage (Diamond 1) Discover, to find problems, the research stage is in the form of data collection (observation, documentation, visual reinterpretation), literature review using visual analysis theories, namely: visual language theory, visual narrative, iconography; Define is a synthesis stage from visual analysis, findings on how to read the reliefs comprehensively, what and how the reliefs are told, to the assumptions (solution statements) in the design. The second stage (Diamond 2) Develop, in the form of a creative solution stage, develops adaptation methods to explore the process of adaptation (amplification, modification, and mutation) of reliefs as static visual narratives into dynamic visual narratives in the form of dynamic media (animated films), an ideation process is carried out to develop story ideas and visual animation, then evaluate visitors and in-depth interviews with relevant experts; Deliver is the process of implementing the design and production of dynamic media (animated films) to produce prototypes, conclusions and suggestions. From the implementation process it shows empirically and it can be concluded that the design of Karmawibhangga's dynamic media adaptation (animated film) can make it easy to read visual relief stories so that they can be understood and effectively used as a medium to improve the quality of viewing, knowledge, experience, and interpretation for Borobudur visitors. Thus this research and design process can contribute to the methodological, conceptual, and practical aspects.