USER ACCEPTANCE AND USE OF JAKLINGKO APPLICATION IN JAKARTA METROPOLITAN AREA (JABODETABEK)

• Main Author: Aqila, Hana
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/75388
• Institution: Institut Teknologi Bandung

Jakarta has recently made strides to change its car-centric city planning paradigm and offer seamless mobility through the "Jaklingko" concept, which provides a passenger with an integrated transportation journey. As a part of this journey, Mobility-as-a-Service (MaaS) is implemented by establishing a JakLingko application in March 2022. With one year of implementation of the JakLingko application, this study aims to measure user acceptance as well as identify the factors contributing to the success of JakLingko application in Jabodetabek. This study also evaluates the benefit of JakLingko application adoption from economic, social, and environmental aspects. This research has proposed the integration of the Technology Acceptance Models (TAM) and DeLone–McLean Information System Success (D&M ISS) model to validate the data. The questionnaire was adopted in this study to collect data with a total of 300 randomly distributed responses among JakLingko users across Jabodetabek. The proposed factors of perceived usefulness, system quality, and user satisfaction have been found to have a positive impact on the actual use of the JakLingko application, with intention to use as a mediating variable. Conversely, the factors of information quality and service quality did not demonstrate a positive impact on the actual use of the JakLingko application. The study also revealed that user satisfaction does not have a positive impact on the net benefit of the JakLingko application. The findings highlighted the importance of addressing application responsiveness and optimizing real-time data, including the accurate estimation of walking distances and total- trip durations. Furthermore, this research bridges the gap by providing an initial evaluation of its usage and the perceived benefits by its users. Ultimately, the insights gained from this research are anticipated to contribute to the successful implementation of MaaS applications, particularly in developing countries like Indonesia.