STUDY OF SMART AND SUSTAINABLE CREATIVE CITY (CASE STUDY: BANDUNG CITY)
The rapid growth of cities requires strategic steps to increase competitiveness. City Branding is one of the strategies to achieve this, so every city needs to define its uniqueness as an attraction. The city of Bandung has an inherent brand, such as a creative city of design that UNESCO and a sm...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/76572 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |