PROPOSED NEW BUSINESS STRATEGY BY USING ANALYTICAL HIERARCHY PROCESS (AHP) IN A NATIONAL SHIPPING COMPANY (CASE: PT CASTBAY MARINE)

The importance of the shipping industry in Indonesia stems from the multiplier effect it may have on the economy and its ability to serve as a link between regions through enhancing sea transport infrastructure. The shipping industry is a crucial sector that is vital to the nation's economy. Sh...

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Bibliographic Details
Main Author: Fahreza, Syahrul
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/77946
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Institution: Institut Teknologi Bandung
Language: Indonesia