FACTORS ASSOCIATED WITH CUSTOMER LOYALTY FOR FASHION INDUSTRY - WOMAN HANDBAG
Fashion industry has really high potential not only for domestic market, but for global market as well. In 2015, the sales of bags increase by 13% in current value terms due to an increasing number of middle class, and many stores opened in big cities in Indonesia. The growth in product sales become...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/78615 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |