EVALUATING THE POTENTIAL OF PERSONALIZED SKIN CARE IN INDONESIA, ENHANCING MARKETING STRATEGIES, AND ASSESSING THE EFFICACY OF AMITY SKIN’S SKIN TEST

EVALUATING THE POTENTIAL OF PERSONALIZED SKIN CARE IN INDONESIA, ENHANCING MARKETING STRATEGIES, AND ASSESSING THE EFFICACY OF AMITY SKIN’S SKIN TEST

This thesis embarks on an exploration of the burgeoning field of personalized skin care in the Indonesian market, with a primary focus on Amity Skin. The research problems underpinning this study center on understanding the demand for skin care products, consumers’ awareness of personalized skin car...

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Bibliographic Details
Main Author: Christie Ayu, Valeria
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/78714
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Institution: Institut Teknologi Bandung
Language: Indonesia

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