RISK MANAGEMENT IN NEW PRODUCT DEVELOPMENT AT COSMETIC PRODUCTS MANUFACTURER COMPANY (PT X)
PT X is an Indonesian Cosmetic Manufacturer. The large number of business actors who are dominated by Small and Medium-sized Enterprises (SMEs) causes intense competition in the local cosmetic industry so that product innovation is necessary. The limitations faced by SMEs in developing new cosmetic...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/79294 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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