READINESS OF HALAL COSMETICS CERTIFICATION AND PUBLIC PERCEPTION OF HALAL COSMETICS IN INDONESIA
Cosmetic products circulated in Indonesia must have a clear legal status regarding halal and non-halal in October 2026. This research was conducted to determine the readiness of the Government and business actors to face the mandatory halal certification, as well as public perceptions regardin...
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/81090 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
Summary: | Cosmetic products circulated in Indonesia must have a clear legal status regarding
halal and non-halal in October 2026. This research was conducted to determine
the readiness of the Government and business actors to face the mandatory halal
certification, as well as public perceptions regarding halal cosmetics. The research
was conducted using a mixed methodology, by combining qualitative and
quantitative methods. Semi-structured interviews were performed to the
representatives of the National Regulatory Agency (BPOM) and Halal Regulatory
Agency (BPJPH). Interviews were also conducted to business actors consisting of
4 cosmetics industries and 4 cosmetics importers. Quantitative data of public
perception on Halal Cosmetics were obtained using a validated questionnaire. The
Government perceived that generally the required regulations and systems to deal
with halal obligation have been completed. Only a few regulations are currently
under discussion related to imported cosmetics. In terms of business actors,
cosmetic importers are still constrained to carry out halal certification due to the
incomplete regulations, and perceived weak incentive for pursuing Halal
certification. Meanwhile, the cosmetic industries are better prepared because the
required regulations are fully available. The survey showed that the public has a
positive perception towards halal cosmetics. 46.58% of respondents strongly
agreed and 44.30% of respondents agreed that non-luxury cosmetics need to be
halal certified. 45.60% of respondents strongly agreed and 45.28% of respondents
agreed that luxury cosmetics need to be halal certified. The study found that halal
cosmetics regulations are ready but missing several aspects to support halal
certification of imported cosmetics. Public perception is positive on Halal
certification, can be an incentive for business actors, including importers to pursue
halal certification.
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