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The banking industry nowadays is becoming more competitive along with the ongoing economic growth. Different kinds of strategies are created in order to increase the product growth including credit cards. Competition in credit card is tightly happening as it is one of the most profitable products in...

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Bibliographic Details
Main Author: ANGELINA (NIM 29106072), INGE
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/8240
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Institution: Institut Teknologi Bandung
Language: Indonesia