ENHANCING PT. LVC WEBSITE MARKETING STRATEGY TO GENERATE LEADS THROUGH CONVERSION RATE OPTIMIZATION (CRO)

PT. LVC is a B2B company that provides consultation services for management, QHSE (Quality, Health, Safety, and Environment), regulatory compliance, and business strategy. PT. LVC is aiming to grow its business due to increasing competition. They operate as a consulting firm offering one-time purcha...

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Bibliographic Details
Main Author: Matahati, Haiqa
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/83460
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Institution: Institut Teknologi Bandung
Language: Indonesia