ANALISIS FAKTOR YANG MEMENGARUHI PERFORMA BISNIS INTERNET MARKETERS (IMERS) DENGAN METODE PLS-SEM MULTIGROUP ANALYSIS

The development of information and communication technology, especially the internet, has opened up opportunities for digital business actors, one of which is internet marketers (imers). Imers are individuals who use internet platforms and technology to market products online through various digi...

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Bibliographic Details
Main Author: Anindya Ruci, Tatya
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/83721
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Institution: Institut Teknologi Bandung
Language: Indonesia