USULAN RANCANGAN PAKET JASA FRANCHISE TOKO ONLINE BERDASARKAN PREFERENSI KONSUMEN DENGAN PENDEKATAN CHOICE-BASED CONJOINT PADA PT ARRA BUSANA MUSLIM

PT ARRA Busana Muslim is a company that focuses on the Muslim fashion industry that sells various Muslim clothing. Currently, PT ARRA is in a transition period from a reseller business model to a franchise business model. The franchise offered by PT ARRA also provides several additional services...

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Bibliographic Details
Main Author: Alfaza Arindaputri, Rifa
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/83848
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Institution: Institut Teknologi Bandung
Language: Indonesia