STRUCTURAL MODEL OF THE EFFECT OF FUNCTIONAL AND NONFUNCTIONAL ATTRIBUTES OF M-COMMERCE APPLICATIONS ON USABILITY AND CONTINUANCE USAGE INTENTION
Mobile commerce (m-commerce), a special form of e-commerce, has become a growing trend in recent years. M-commerce can be defined as the buying and selling of goods and services online with the support of mobile devices. The development of m-commerce applications often results in complex systems...
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| Format: | Dissertations |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/84878 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |