ENHANCING COMPETITIVE EDGE THROUGH PROBLEM- SOLUTION FIT: A STUDY ON INDONESIAN SME CLOTHING INDUSTRY

The clothing industry is highly competitive, especially in Indonesia. This is evident from the significant growth in the industry in recent years, making it a major contributor to the national economy. This growth presents new opportunities for SMEs to maximize their potential and reap substantial b...

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Bibliographic Details
Main Author: Ramadhani Rantung, Rafly
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/85800
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Institution: Institut Teknologi Bandung
Language: Indonesia
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