DIGITAL PLATFORM ON CUSTOMER SATISFACTION IN PIZZA HUT DELIVERY (PHD)

This research investigates the impact of digital platforms on customer satisfaction, with a focus on Pizza Hut Delivery (PHD) in Jakarta. The study explores how the integration of digital technology within the service delivery model influences customer experiences and satisfaction levels, particular...

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Bibliographic Details
Main Author: Akbar Rafii, Danis
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/85977
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Institution: Institut Teknologi Bandung
Language: Indonesia