INTERACTION DESIGN OF UMKM FINANCIAL RECORDING APPLICATION WITH USER CENTERED DESIGN APPROACH

• Main Author: S., Marholop
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/86426
• Institution: Institut Teknologi Bandung

MSMEs in Indonesia are thriving in this technological era. However, not many MSMEs have entered the digital economy ecosystem. Keeping financial records is one of the activities that MSMEs can do to plunge into the digitalization of MSMEs. Compared to doing financial records manually, MSME players will be facilitated to do financial records digitally with the help of smartphones. Currently, there are many financial recording applications that help MSME actors in conducting business records, but there are still many actors who find problems in using these applications, where users only use features to record transactions and inventory, while many applications offer other features that MSME actors feel they do not need. In addition, users also have difficulty with text on applications that are too small to read. Therefore, a financial recording application is needed that focuses on the needs of MSME actors. Because it focuses on the needs and desires of users, the methodology used in designing interactions is the user centered design (UCD) methodology. Interaction design with UCD methodology focuses on users and their needs in every design process. For usability goals determined are effective to use and efficient to use, for user experience goals are helpful. The design itself is done in two stages, namely low-fidelity and high-fidelity design using Figma. Usability testing was carried out using the SEQ (Simple Ease Question), SUS (System Usability Scale), and IMI (Intrinsic Motivation Inventory) questionnaires. The test results show that the prototype has achieved usability goals, namely effective where all tasks given are successfully done and efficient where tasks are fast and easy to do. User experience goals in the form of helpfulness were also achieved.