STRATEGY TO INCREASE B2B READINESS IN PT TELKOM INDONESIA REGIONAL 3 DURING ORGANIZATIONAL TRANSFORMATION

PT Telkom Indonesia implemented a strategic restructuring plan to boost its competitive advantage and reinforce its position in the Indonesian telecommunication industry. The first strategy is fixed mobile convergence (FMC), which changed all Telkom Regional target markets and business models from B...

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Bibliographic Details
Main Author: Silmi Faizal, Qinthara
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/86660
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Institution: Institut Teknologi Bandung
Language: Indonesia