Penyusunan Strategi Bisnis Dan Strategi Operasi Usaha Kecil Dan Menengah Pada Perusahaan Konveksi Scissors Di Surabaya

• Main Authors: Mochamad Ammar Faruq, Indrianawati Usman
• Format: Article PeerReviewed
• Language: Indonesian; Indonesian
• Published: Departemen Manajemen, FEB Universitas Airlangga 2014
• Subjects: H Social Sciences; HF Commerce; HF5001-6182 Business
• Online Access: http://repository.unair.ac.id/105731/1/Indrianawati%20U_Karil18_Penyusunan%20Strategi.pdf; http://repository.unair.ac.id/105731/2/Indrianawati%20U_PeerReview18.pdf; http://repository.unair.ac.id/105731/; https://e-journal.unair.ac.id/JMTT/article/view/2710; http://dx.doi.org/10.20473/jmtt.v7i3.2710
• Institution: Universitas Airlangga

The development of globalization era gives us tighter business competition in many sector including UKM (Usaha Kecil dan Menengah). A company tends to make a good business and strategic operation to gives a positive effect for all UKM doers to face business competition. This case is very interesting...