Information Seeking Behavior on YouTube's Recommendation System for Undergraduate Students in Surabaya Indonesia

• Main Authors: Edi Dwi Riyanto, Youngjoon Yang, Imam Yuadi
• Format: Article PeerReviewed
• Language: English; English; English
• Published: University of Nebraska - Lincoln 2021
• Subjects: HD58.7-58.95 Organizational behavior, change and effectiveness. Corporate culture; P87-96 Communication. Mass media
• Online Access: https://repository.unair.ac.id/121976/1/4.%20Information%20Seeking%20Behavior%20FULLTEXT.pdf; https://repository.unair.ac.id/121976/6/4.%20Information%20Seeking%20Behavior%20TURNITIN%202.pdf; https://repository.unair.ac.id/121976/7/4.%20Information%20Seeking%20Behavior%20FORM%20PENILAIAN%202.pdf; https://repository.unair.ac.id/121976/; https://digitalcommons.unl.edu/libphilprac/6775/
• Institution: Universitas Airlangga

YouTube is the most used social media platform in the world where users search for information through various search tools provided. This study aims to analyze the behavior of information-seeking on YouTube among undergraduate students in Surabaya, Indonesia. We examined their information-seeking b...