THE STUDY OF STYLISTICS FEATURES USED IN FEMALE AND MALE ADVERTISEMENTS
Armita, Tirza Dian. "The Study of Stylistics Features used in Female and Male Advertisements". A Thesis submitted as partial fulfillment of the requirements for Sarjana Degree of the English Department, Faculty of Letter, Airlangga University, 2005 Advertisements have a great deal of influ...
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Summary: | Armita, Tirza Dian. "The Study of Stylistics Features used in Female and Male Advertisements". A Thesis submitted as partial fulfillment of the requirements for Sarjana Degree of the English Department, Faculty of Letter, Airlangga University, 2005 Advertisements have a great deal of influence over what people buy and do. Each advertisement has its own target readers. Thus, it must have a certain
style to differentiate one advertisement to another. In this study, the writer is interested in analyzing the female and male advertisements in Marie Claire magazine October 2003 's edition and Gentlemen 's Quarterly magazine October
2003's edition through Stylistics Features. This study is mainly based on the theory of Stylistics Features proposed
by Cumming and Simmon (1983) and supported by the Lawrence Perrine's theory (1993). There are four Stylistics Features: Sound Pattern, Grammatical Parallelism, Figure of Speech and Imagery |
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