PENERAPAN NEW WAVE MARKETING DALAM MENYUSUN STRATEGI, TAKTIK, DAN NILAI PEMASARAN (STUDI MENGENAI PEMANFAATAN KAMAR OPERASI DI RUMAH SAKIT ORTHOPEDI DAN TRAUMATOLOGI SURABAYA)

PENERAPAN NEW WAVE MARKETING DALAM MENYUSUN STRATEGI, TAKTIK, DAN NILAI PEMASARAN (STUDI MENGENAI PEMANFAATAN KAMAR OPERASI DI RUMAH SAKIT ORTHOPEDI DAN TRAUMATOLOGI SURABAYA)

Surabaya Orthopedic and Traumatology Hospital (RSOT) is a type C hospital that has central surgical installation as their core bussines. In period of first semester 2013, there was a high numbers of the canceled patient for operation (0.46). Purpose: The purpose of this study was to develop recomend...

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Bibliographic Details
Main Author: STEPHANIE ARYANI HALIMSETIAWAN, 101214453011
Format: Theses and Dissertations NonPeerReviewed
Language:English
Indonesian
Published: 2014
Subjects:
HD30.28 Strategic planning
HF5410-5417.5 Marketing. Distribution of products
RA960-1000.5 Medical centers. Hospitals. Dispensaries. Clinics
Online Access:http://repository.unair.ac.id/38912/1/gdlhub-gdl-s2-2014-halimsetia-33794-8.abstr-t.pdf
http://repository.unair.ac.id/38912/2/gdlhub-gdl-s2-2014-halimsetia-33794-1.fulltext.pdf
http://repository.unair.ac.id/38912/
http://lib.unair.ac.id
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Institution: Universitas Airlangga
Language: English
Indonesian

Internet

http://repository.unair.ac.id/38912/1/gdlhub-gdl-s2-2014-halimsetia-33794-8.abstr-t.pdf
http://repository.unair.ac.id/38912/2/gdlhub-gdl-s2-2014-halimsetia-33794-1.fulltext.pdf
http://repository.unair.ac.id/38912/
http://lib.unair.ac.id

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