ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH

So far, the existence of Corporate Social Responsibility (CSR) as a part of a profit- oriented company is still debatable. Moreover, the ultimate goal of CSR which works for charity has been criticized by some experts. Nowadays, a rising social business (SB) in a profit-oriented company, Danone, bec...

Full description

Saved in:
Bibliographic Details
Main Author: Hirshi Anadza, 071145012
Format: Theses and Dissertations NonPeerReviewed
Language:Indonesian
Indonesian
Published: 2014
Subjects:
Online Access:http://repository.unair.ac.id/38971/2/gdlhub-gdl-s2-2014-anadzahirs-33975-5.abstr-t.pdf
http://repository.unair.ac.id/38971/1/gdlhub-gdl-s2-2014-anadzahirs-33975-full%20text.pdf
http://repository.unair.ac.id/38971/
http://lib.unair.ac.id
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Universitas Airlangga
Language: Indonesian
Indonesian
id id-langga.38971
record_format dspace
spelling id-langga.389712016-08-23T08:43:14Z http://repository.unair.ac.id/38971/ ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH Hirshi Anadza, 071145012 HD28-70 Management. Industrial Management HF5001-6182 Business So far, the existence of Corporate Social Responsibility (CSR) as a part of a profit- oriented company is still debatable. Moreover, the ultimate goal of CSR which works for charity has been criticized by some experts. Nowadays, a rising social business (SB) in a profit-oriented company, Danone, becomes an enthralling phenomena since this company already actively engaged in CSR. Grameen Danone as a joint venture cooperation between Grameen and Danone,could indicates that the limited propensity of CSR can be overcome by this social business. Grameen Danone which employs business principle is able to form this grameen more sustainable than general CSR which usually has short term period. Besides, the bottom-up approach generates Grameen Danone not depending heavily on Danone. This approach is also a good cause of local people in solving malnutrition in Bangladesh. Independency and sustainability are two factors of Grameen Danone which are capable to beat dependency and short term period of general CSR. Although both social business and CSR are needed in certain situation, yet, the presence of social business utilizes assets of company not only in term of finance but also technology, organization, etc. Furthermore, social business offers new advantadges in form of innovation and greater efficiency which has not provided yet by previous CSR. 2014-06-16 Thesis NonPeerReviewed text id http://repository.unair.ac.id/38971/2/gdlhub-gdl-s2-2014-anadzahirs-33975-5.abstr-t.pdf text id http://repository.unair.ac.id/38971/1/gdlhub-gdl-s2-2014-anadzahirs-33975-full%20text.pdf Hirshi Anadza, 071145012 (2014) ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH. Thesis thesis, UNIVERSITAS AIRLANGGA. http://lib.unair.ac.id
institution Universitas Airlangga
building Universitas Airlangga Library
country Indonesia
collection UNAIR Repository
language Indonesian
Indonesian
topic HD28-70 Management. Industrial Management
HF5001-6182 Business
spellingShingle HD28-70 Management. Industrial Management
HF5001-6182 Business
Hirshi Anadza, 071145012
ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
description So far, the existence of Corporate Social Responsibility (CSR) as a part of a profit- oriented company is still debatable. Moreover, the ultimate goal of CSR which works for charity has been criticized by some experts. Nowadays, a rising social business (SB) in a profit-oriented company, Danone, becomes an enthralling phenomena since this company already actively engaged in CSR. Grameen Danone as a joint venture cooperation between Grameen and Danone,could indicates that the limited propensity of CSR can be overcome by this social business. Grameen Danone which employs business principle is able to form this grameen more sustainable than general CSR which usually has short term period. Besides, the bottom-up approach generates Grameen Danone not depending heavily on Danone. This approach is also a good cause of local people in solving malnutrition in Bangladesh. Independency and sustainability are two factors of Grameen Danone which are capable to beat dependency and short term period of general CSR. Although both social business and CSR are needed in certain situation, yet, the presence of social business utilizes assets of company not only in term of finance but also technology, organization, etc. Furthermore, social business offers new advantadges in form of innovation and greater efficiency which has not provided yet by previous CSR.
format Theses and Dissertations
NonPeerReviewed
author Hirshi Anadza, 071145012
author_facet Hirshi Anadza, 071145012
author_sort Hirshi Anadza, 071145012
title ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
title_short ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
title_full ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
title_fullStr ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
title_full_unstemmed ALTERNATIF TRADISIONALITAS CSR DALAM PRAKTEK BISNIS SOSIAL: KASUS GRAMEEN DANONE DI BANGLADESH
title_sort alternatif tradisionalitas csr dalam praktek bisnis sosial: kasus grameen danone di bangladesh
publishDate 2014
url http://repository.unair.ac.id/38971/2/gdlhub-gdl-s2-2014-anadzahirs-33975-5.abstr-t.pdf
http://repository.unair.ac.id/38971/1/gdlhub-gdl-s2-2014-anadzahirs-33975-full%20text.pdf
http://repository.unair.ac.id/38971/
http://lib.unair.ac.id
_version_ 1681144447124897792