THE REPRESENTATION OF NATIONALISM SPIRIT THROUGH INDONESIA’S NATION BRANDING IN KAPAL API COFFEE COMMERCIAL SECANGKIR SEMANGAT UNTUK INDONESIA VERSION (2011): A SEMIOTIC STUDY
Commercial is a part of media because it appears in television, it means that commercial also spread a media effect through audience especially in purpose of branding a nation. Nation branding is determined as the unique, multidimensional blend of elements that provide the nation with culturally...
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English English |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://repository.unair.ac.id/57115/1/ABSTRACT.pdf http://repository.unair.ac.id/57115/2/FS.%20BE.%20126-16%20Wij%20r.pdf http://repository.unair.ac.id/57115/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | English English |