A MULTIMODAL ANALYSIS OF ANTANGIN JUNIOR AND ANTANGIN JRG ADVERTISEMENTS INDICATING PARTICULAR CONSUMERS’ AGE GROUPS
In most cases, the language used by several age groups is different, including the language used by children and adults. This phenomenon may also appear in television advertisements containing the products for different age groups. Other modes are also important in television advertisements in or...
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| Main Author: | |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English English |
| Published: |
2017
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| Subjects: | |
| Online Access: | http://repository.unair.ac.id/59957/1/ABSTRACT.pdf http://repository.unair.ac.id/59957/2/FULLTEXT%20FS%20BE%2002-17%20Afi%20a.PDF http://repository.unair.ac.id/59957/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | English English |